Highlights

• AI helps channel companies cut emissions, speed data reporting, and improve social outcomes, according to Nebula Global Services.
• Nebula’s ESG Unwrapped report proffers guidance on responsible AI use, balancing sustainability gains with high energy and water demands.
• Industry leaders from HP, CDW, and others share examples of AI in ESG programmes.

Channel companies are pivoting to artificial intelligence (AI) and looking for ways to meet environmental, social, and governance (ESG) goals.

A new report from Nebula Global Services finds that AI is becoming a meaningful tool for firms that want to improve sustainability performance over the next year.

The ESG Unwrapped report, titled Using the power of AI to drive your sustainability strategy, outlines how partners are already applying AI to speed up data reporting, cut carbon emissions, and achieve measurable social impact.

Read More: As AI Grows, Data Centres Face Soaring Energy Demand

Experts interviewed for the report acknowledge that AI is surrounded by hype, yet they agree it can change how ESG targets are planned and achieved.

Nebula’s Chief Marketing Officer Richard Eglon explains that AI is already being used by early adopters in the technology channel, although it remains a “minefield.”

The report proffers practical guidance to companies to help them apply AI in a way that delivers clear ESG benefits. Examples include shaping ESG strategies, managing office space for energy efficiency, and improving staff inclusion and well-being.

At the same time, the report raises the challenge of AI’s high energy and water use and acts as an inroad for businesses that want to balance the benefits of AI with the need to stay environmentally responsible.

Jon Steggles of CDW notes that AI helps with quick analysis of complex data and modelling of potential outcomes, as well as warning companies when to limit its use.

Industry leaders from HP, Roc Technologies, Softcat, Interact DC, PNZ Advisory, and Vitalis Capital share their experiences with AI in ESG programmes. They see opportunities for vendor collaboration to tackle global environmental problems and to align with frameworks such as the United Nations Sustainable Development Goals.

Also Read: German Startup Encentive Uses AI to Lower Factory Power Bills

Eglon concludes that the aim of the report is to bring clarity. By pointing to areas where AI is proving useful and where careful planning is needed, Nebula hopes to help businesses make informed choices on their ESG journey.

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