Key Takeaways

• WesTrac implements a Sustainability Badge to guide customers towards sustainable equipment.
• Improved recycling processes and partnerships minimise environmental impact.
• Ambitious goals target net-zero emissions and increased diversity within the company.

WesTrac, a prominent Caterpillar® dealer, is increasing its sustainability efforts through several new initiatives.

Their focus on minimising environmental impact is consistent with their revised theme, "Building Better Together."

Greener Choices for Customers

WesTrac's new Sustainability Badge makes it simple for customers to recognise environmentally friendly options. This badge highlights equipment like the Cat XE models, known for their reduced fuel consumption and emissions. The rising demand for these products reflects growing customer interest in sustainable solutions.

Recycling on the Rise

WesTrac has implemented improved recycling practices, including a more efficient system for plastics, cardboard, and wood within their facilities. New waste compaction technology further streamlines this process, reducing collection needs and achieving positive results.

For instance, the Guildford warehouse in Western Australia has seen a considerable rise in recycled materials by introducing balers, a crusher, and special bag stands. These efforts have reduced plastic bag usage by 60%, with 1.5 tonnes of plastic now recycled monthly.

Also, WesTrac collaborates with suppliers to minimise plastic packaging and embraces circular economy initiatives. This includes repurposing old IT equipment and offering a return program for used parts.

Ambitious Goals for the Future

These initiatives support WesTrac's Sustainability Plan – Toward 2030, which outlines a roadmap for achieving ambitious environmental, social, and governance (ESG) goals. The plan focuses on ten key areas and sets clear targets, including achieving net-zero greenhouse gas emissions by 2040, with a 30% reduction by 2026.

Technological advancements, such as the development of automation and electric solutions, are key contributors to this goal.

On the social front, WesTrac aims for 25% female participation across the company by 2025, with a long-term vision of a 50/50 gender split in apprenticeship programmes. Various initiatives support this goal, including a female mentorship programme with clear career development opportunities. The recent intake saw a record number of female apprentices, with 35% in WA and 25% in NSW.

Building a Sustainable Future

WesTrac is committed to empowering customers to achieve their own ESG objectives by providing innovative products and solutions that minimise emissions. Their "Building Better Together" initiative, guided by six core principles – Responsibility, Advancement, Community, Inclusivity, Development, and Solutions – clearly communicates these goals to stakeholders and the broader community.

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Source: WesTrac