• Waste collection and management are made easier through Project STOP, particularly in rural areas of Indonesia where internet connectivity is slow.
• The goal is to use the app as a model for similar projects across Southeast Asia.

Project STOP, an initiative tackling Southeast Asia's waste and plastic pollution, has partnered with Accenture to improve waste collection and management in East Java, Indonesia.

Through this collaboration, a new digital app, the Banyuwangi Hijau App, is being launched to facilitate waste management in the island nation. The digital tool will be particularly helpful in the rural areas of Indonesia, where waste management systems are underdeveloped, helping with waste collection and recycling processes.

The application includes features such as real-time registration, a fee collection system, route optimisation, a low-connectivity design, fit-for-purpose devices, and map views. These features make waste collection more efficient and transparent, helping to prevent waste—especially plastic—from leaking into water bodies and the environment.

So far, the tool has been serving around 30,000 households, with a target of expanding to 377,000 households soon. Accenture has co-developed the app with a focus on combining technology, creativity, and sustainability to solve environmental and social issues.

“At Accenture, we believe technology can be a powerful catalyst for solving the world’s most pressing challenges,” said Ronny Laudien, Experience Architect at Accenture Song. “By working closely with Project STOP and applying our expertise in digital innovation, we’re creating scalable, sustainable solutions that address both environmental concerns and improve the quality of life for communities. This project is a testament to the impact that can be achieved when technology, creativity, and purpose come together.”

The project, co-founded by Borealis and Systemiq in 2017, also uses tracking and tracing technology, which increases the transparency of the recycling process by monitoring the movement of plastic through the recycling chain.

“We are grateful to have Accenture as a partner in Project STOP Banyuwangi Hijau,” says Markus Horcher, Director Sustainability & Public Affairs at Borealis. “This collaboration is a great example of how working together across sectors fosters the development of innovative solutions that create sustainable and long-lasting impact.”

Steven Sujoto, Program Director, Project STOP Banyuwangi Hijau at Systemiq, says: “As co-founders of Project STOP, we believe that addressing the root causes of plastic pollution requires bold partnerships and innovative solutions. Our collaboration with Accenture in Project STOP Banyuwangi Hijau is a powerful example of how technology and systems thinking can drive transformational change. With this app and Project STOP’s system enabler approach, we are creating a replicable model for sustainable waste management that not only protects the environment but also benefits communities across Indonesia.”

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Source: Borealis