Zain KSA and Ertiqa Partner to Recycle Electronic Waste
Highlights
- Zain KSA partners with Ertiqa for e-waste recycling.
- Aims to recycle over 5,000 electronic devices.
- Supports Saudi Vision 2030 and Saudi Green Initiative.
- Contributes to circular economy and reduces carbon emissions.
Zain KSA has partnered with the non-profit Ertiqa to kick off the second phase of its e-waste recycling campaign.
This is part of Zain's allegiance to environmental protection and supports Saudi Arabia's sustainability goals.
By recycling more than 5,000 electronic devices, Zain KSA and Ertiqa aim to enhance e-waste management, cut carbon emissions, and increase economic efficiency. Their partnership also promotes the circular economy by refurbishing and redistributing devices to organisations in need.
Communications at Zain KSA, Eman Abdullah Al-Saidi, said: “At Zain KSA, our strategy focuses on reducing our carbon footprint by implementing global best practices. This supports national efforts to achieve nationwide sustainability and aligns with Saudi Vision 2030, which aims to cut carbon emissions by over 278 million tons annually by 2030 and reach zero emissions by 2060.
"Through our strategic partnership with Ertiqa, we aim to promote the recycling of electronic devices by reconditioning and redistributing them to organizations for reuse. This initiative supports the circular economy and raises environmental awareness, fostering a culture of sustainability and resource conservation.
"It reflects our commitment to contributing to national sustainability efforts and aligns with our participation in initiatives supporting the United Nations’ Sustainable Development Goals (SDGs).”
Omar Khalid AL-Shaibani Executive Director at Ertiqa, said: “Our organization is dedicated to partnering with the private sector to advance the circular economy, promote sustainability, reduce pollution, and attract local and global investments into the recycling industry. Collaborating with Zain KSA, a leading telecom and digital services provider, is crucial to this mission. Recycling telecom electronic waste not only boosts sustainability but also offers significant business opportunities through the export of recycled products to international markets.”
Zain KSA's recent launch of the world’s first zero-carbon 5G network at The Red Sea underlines its leadership in sustainable technology.
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Source: Zain KSA
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